
Bringing Together the Right Elements
We focus on a thoughtful, digital-first approach that unlocks access to credit markets.
Core values that drive performance
We believe that inspiring growth in people is the best way to deliver outperformance in every facet of business. We have a relentless focus on hiring the best and brightest, who share a commitment to our core values.
We travel through truth and deliver opinions with respect and care.
We have a bias for action—always trying, testing, failing, and improving in our pursuit of excellence.
We focus on strengths and potential and encourage input from every member of the team to unlock opportunity.
We endure despite all obstacles and are tenacious in our quest to fulfill our mission.
We hold ourselves accountable and keep our word. We choose the right path, even if it’s harder.
Our leadership

Anwar Barrow
Chairman and CEO, CRNCY Group
Anwar Barrow
Chairman and CEO, CRNCY Group
A dynamic and highly self-motivated professional, Anwar brings over 17 years of extensive experience in finance and telecommunications to the table. His enthusiasm is matched by a proven track record in organizational transformation, with a specific focus on team development and operational excellence.
Anwar is dedicated to fostering team growth and achieving operational excellence, consistently demonstrating his ability to lead successful organizational transformations. His strategic acumen shines through in his emphasis on strategic planning, thorough business opportunities analysis, and adept management of technology innovation.
Under his stewardship, our business is not just thriving but actively expanding into regional markets. Anwar’s commitment to driving growth and capitalizing on emerging opportunities positions him as a valuable leader with the vision and skills to propel our organization to new heights.

Dorian Luna
Sr. Director Credit & Collections
Dorian Luna
Sr. Director Credit & Collections
As a trailblazer within our company, Dorian has been a pivotal force since joining the team in October 2008. With a robust background spanning over 14 years, he brings a wealth of expertise in customer service, credit, and collections.
Dorian is distinguished by his high-level competence in data analytics, providing invaluable insights that contribute to informed decision-making. His problem-solving skills are not just a trait but a proven asset, consistently tackling challenges with strategic finesse.
In the realm of customer service, credit, and collections, Dorian stands out as a seasoned professional with a keen eye for detail and a commitment to excellence. His tenure with the company reflects not only experience but a dedication to driving success through a combination of analytical prowess and solution-oriented thinking.

Louba Rapoport
Chief Growth Officer
Louba Rapoport
Chief Growth Officer
Louba joined our team in 2017. A seasoned executive with over 25 years of experience in strategic planning, operations, and international business development. As a CEO and co-founder, she has led companies in the financial services and high-tech industries through critical phases of growth, from product development to global operations.
Louba has a strong background in managing complex projects, establishing strategic partnerships, and driving revenue growth. She combines entrepreneurial insights with corporate governance, having served on multiple boards of directors.
She co-founded Alterna Technologies Group, a software company specializing in providing treasury and cash management systems for large multi-national corporations and banks. Alterna Technologies Group was acquired in 2003 by Wall Street Systems, which specializes in treasury, trading and settlement solutions, to expand its portfolio into treasury management, targeting the corporate and banking sectors, thus strengthening its position in the treasury and risk management market.
At CRNCY Louba has been deeply involved and providing her contributions in all aspects of the business from Product Development to Operations, Branding, Marketing and Sales.

Kalilah Reynolds
Independent Board Member
Kalilah Reynolds
Independent Board Member
Kalilah, a financial journalist, educator, and entrepreneur, is the driving force behind Kalilah Reynolds Media. Dedicated to creating accessible financial news and education, her mission is to empower individuals in building and sustaining personal wealth, contributing to prosperous economies.
As the creator and Executive Producer of Jamaica’s influential business talk show, Taking Stock, Kalilah has garnered over 4 million views on YouTube. Simultaneously, her Money Mission online community, boasting over 3000 members, serves as a premier platform for Money Makers to connect and exchange ideas and resources.
In 2023, Kalilah earned the prestigious Flair Distinguished Award for Business and received nominations for the Jamaica Chamber of Commerce Entrepreneur Award and the JCC/Yello Marketing Excellence Award. Beyond her media ventures, Kalilah excels as a digital marketing strategist, renowned TedX and international speaker, and published author of two books.

Tracie Jenkins
Corporate Manager
Tracie Jenkins
Corporate Manager
A highly motivated professional with two decades of banking expertise, Tracie assumed the role of Corporate Manager upon joining our team in May 2021. Beyond her seasoned banking background, she is a certified Financial Planner and holds a Para Legal Certificate, underscoring her multifaceted skill set.
In addition to her corporate responsibilities, Tracie plays a pivotal role as the company’s Talent Acquisition Specialist, showcasing her commitment to building and nurturing our team with top-tier talent. Her diverse skill set and dedication make her an integral asset to our organization.

Shamira Young
Sr. Director of Operations
Shamira Young
Sr. Director of Operations
A results-driven leader, she boasts an impressive 16-year track record of excelling in cross-functional roles within customer service and contact center environments. Her journey with our team began in January 2018, and she has since ascended to a pivotal role as the leader of our Contact Center team.
Her leadership style is characterized by a commitment to achieving tangible results, fostering a high-performance culture, and driving continuous improvement. With a keen understanding of the intricacies of customer service dynamics, she has successfully steered her team to meet and exceed organizational goals.
Under her guidance, the Contact Center team has thrived, showcasing her ability to lead, inspire, and optimize operational efficiency. Her impact is not just measured in years of experience but in the tangible results and positive transformations she consistently brings to our dynamic work environment.

Fulfilling Our Mission Through Active Engagement and Positive Impact
Community engagement is essential to our organization’s mission. We believe that by actively participating in and contributing to the communities where we operate, we not only build stronger relationships but also foster positive change.
Commitment
Through various initiatives, from volunteering and educational programs to supporting local causes, we aim to drive a meaningful impact. Our commitment is driven by our belief in shared responsibility, working hand in hand with the communities where we operate to create a more vibrant, inclusive, and prosperous environment.
Send Us a Message
Get in Touch
Belize
CRNCY Group, 1626 Buttonwood Bay Boulevard
Belize City, Belize
(501) 223-0307